Creative Direction + Copywriting — simon beaumont

branding

Fortuna

identity

Serv’d

identity, tone-of-voice, packaging

SERV_D_Coco Loco Stew_Sleeve On(Resized-HR) copy.png

SERV_D_Besto Pesto_Sleeve On(Resized-HR) copy.png

SERV_D_Mad Good Miso Salmon_Sleeve On(Resized-HR) copy.png

SERV_D_The Ragin_ Cajun_Sleeve On(Resized-HR) copy.png

SERV_D_Beaut Balls of Beef_Sleeve On(Resized-HR) copy.png

SERV_D_Badlands Turkey Bowl_Sleeve On(Resized-HR) copy.png

SERV_D_Fancypants Fettuccine_Sleeve On(Resized-HR) copy.png

Speek

name, identity, launch campaign

Starter pack

Magazine insert and brochure designed as a board game. Called The Bored Game, you played to reduce your boredom levels with the help of the mobile network, learning about speek and its benefits along the way.

CreAsia

conference material

To support the theme “Building A Creative Culture” we designed all the conference material as “blank” paper and gave guests the tools to create their own designs. Even the customary gift was Japanese paper clay.

Hayze University

box-set packaging